One of the most important values of sport is respect: respect for the rules, for opponents, for one’s teammates.
A value that we have embraced since the birth of Liski, more than 40 years ago and that we also increasingly extend towards the environment. Liski’s business was born and raised in the mountains, one of the most fragile ecosystems, in need of attention and at the same time enhancement.
We have included this value in our logo, “coloring” our K green, to firmly state that Liski wants to be increasingly sustainable and respectful.
The next step was to add a “green tag” to the logo, to clearly identify and communicate all the programs that Liski and its partners implement to guarantee the sustainability of their products and activities.
Our research and development division is constantly working to find new solutions to pursue this commitment. And as sportsmen we know it: commitment, preparation, passion lead to results.